Insights from the METRO Leadership Summit

00:00:00: the performance of Metro in the past financial year, current topics of this score strategy,

00:00:05: exchange and discussion at the highest level and a great team spirit. That's in a nutshell,

00:00:10: the idea of the Metro Leadership Summit, led by the management board of Metro AG, around 300

00:00:17: managers from our Metro countries, companies and the headquarters met in Düsseldorf for the event.

00:00:23: And you can find out the most important insights from the Leadership Summit here in this special

00:00:28: episode of More Podcasts. Holdsale to the max.

00:00:31: A warm welcome to all of you dear colleagues and welcome back to More Podcasts after a few months

00:00:51: break during which you haven't heard from me due to our preparations for Metro's 60s anniversary.

00:00:58: But now we are starting again together. Look forward to new episodes with great guests,

00:01:04: interesting topics around our score strategy and with me, I am Bernd Roder from

00:01:09: Internal Communications at Metro AG and responsible for this podcast.

00:01:13: We are starting the new year with a special episode and reporting to you about Metro's latest

00:01:23: Leadership Summit. I have once again summarized the most important statements from our Metro

00:01:28: Management Board for you so that you can participate in the big topics at Metro.

00:01:33: Because I think it's always important to have some kind of orientation that guides us in our

00:01:39: daily business. So look forward to hearing what Steffen Gräubel, Eric Rieger, Christiane Giesen

00:01:44: and Guillaume Derüter have to say about our score strategy and I can promise you that there will

00:01:51: be some interesting things for you to learn. And I've also brought along my own personal

00:01:57: sounds of an year, so this sound that has inspired me or touched me emotionally

00:02:01: or that I associate with a particular memory. So be curious to find out what it is as always

00:02:08: at the end of this episode.

00:02:10: But first let's dive into the Leadership Summit. This time the event was embedded in the

00:02:19: celebrations for Metro's 16th anniversary and for this purpose a giant tent was set up on the

00:02:26: Metro campus here in Düsseldorf about 70 meters long and 40 meters wide and of course

00:02:32: the perfect venue for the meeting of Metro's top executives. As always our CEO Steffen Gräubel opened

00:02:39: the Metro Management Board's strategy update for the participants and they listened carefully to

00:02:45: his assessment of Metro's results in the past financial year. It's time to reflect a little bit

00:02:50: on the last year and where we are at and how that year turned out. Let's look back at the end.

00:02:58: I have to say we cannot be too happy to not reach the 100%. The 100 is the 100. That's what we

00:03:06: were aiming for. You look at the growth overall for the full year we will look at 6.1.

00:03:14: So that's kind of good. There's half inflation, half volume growth and when we look left and

00:03:20: light in the market and we look also a bit on the circumstances and the conditions we are living in

00:03:25: I think it's a very reasonable and a very good result but celebration starts at 100. Nevertheless

00:03:33: I would like to thank you very much for the efforts as well because this is not coming

00:03:37: kind of as a given. So even this month with 95 and 97 this is still a very good

00:03:45: performance for the company. When we look at the growth composition and again that's super

00:03:51: important to always look how our growth is coming together. We are growing in all the three channels.

00:03:56: We want to be a true multi-channel company. The growth composition still is a very healthy one

00:04:03: and it's also continuing to be healthy but all channels need to grow independently and then

00:04:09: since we are building up the newer channels we will enjoy more and more the multi-channels effects

00:04:13: that we were talking about in the last leadership conference in a lot of townhouses as well.

00:04:18: Okay so that's where we are in that year. Still growth is king. Still we need to grow and I would

00:04:24: like to motivate everyone to really kind of be present in the first week of the first month of

00:04:31: this very year. You know every race is 50 percent of success is the start. So let's try to get a

00:04:37: good start. That gives us a lot of confidence also for the rest of the year. So it's really

00:04:42: work hard now to kickstart the year in a very positive and in a hundred percent mentality.

00:04:48: Another focus of Stefan's presentation was the ongoing strategic development of Metro.

00:04:54: He emphasized the importance of our multi-channel strategy and the need to continuously improve

00:05:00: the quality of our company. The quality of the company is getting better and better month by

00:05:07: month year by year. We are consistently working on the implementation of our score multi-channel

00:05:14: wholesale strategy and what is interesting and that was very clear when we had the supplier

00:05:20: conference that a lot of people later on gave the feedback and said listen this is exactly what

00:05:25: you have said three years ago on the first supplier conference after score and it's very consistent

00:05:31: and people like consistency, people like plenability, people like reliability. We could go a little bit

00:05:37: faster still but the tanker is moving and the quality of the company is also improving and

00:05:44: that's very good and it's no news in the sense of news but it's just a good should give us comfort

00:05:51: that we are doing the right things because we are really really increasing the wholesale

00:05:57: multi-channel abilities of that company. For the year ahead Stefan underlined the need to increase

00:06:03: both growth and productivity and he talked about the importance of cost efficiency as well as the

00:06:10: need to optimize the cost base but without losing the momentum for growth. Of course there is no

00:06:19: tailwinds in the market I would say that's competition neutral everyone will have that

00:06:25: conditions so we just need to be better than the competition and again 90 percent of the market

00:06:30: roughly we can still attack there's still enough room to grow in that very low consolidated market

00:06:37: so that's very good but next year we need to also pay a lot of attention to productivity

00:06:42: because when we are looking at score and we're looking back we can be super proud what we have

00:06:47: actually achieved but next year we need to prove that we bring things to the bottom line.

00:06:52: So productivity is key but I think we are coming to a point where we need to talk also not only

00:06:59: about productivity but indeed about costs and Erik later on will speak about that and I guess it's

00:07:05: also a very good moment to reassess our cost position because again we want to be wholesaler

00:07:12: everywhere every time wholesale means cost leadership but without killing the growth spirit

00:07:18: in account on you guys to actually be really the ambassador to live that growth spirit but on the

00:07:24: same side also the productivity and the cost spirit at the same moment of time. It sounds like

00:07:30: ambiguity but we need to invest in customers we need to invest in growth we need to invest in

00:07:38: innovation and digitalization on the one hand side and still we need to save for the future

00:07:44: of that company we got to do both in parallel and it's not a contradiction.

00:07:48: Finally Stefan highlighted the importance of joint effort and cooperation within the company.

00:07:55: He called on all of us to embrace the one metro spirit and take advantage of the size and the

00:08:01: strengths of the group. So score implementation is still the top priority we keep on going and

00:08:08: more and more and I feel this is something that is super super and more and more relevant we need

00:08:14: to do it as one metro. I think this one metro spirit we need to overcome we need to source

00:08:18: together we need to play together we need to we need to party together we need to live together

00:08:22: we need to enjoy the size of the the group and we need to really benefit from that and that's

00:08:28: more and more important you will see a lot of activities are also common activities and

00:08:34: that are my top line messages then for this very business year. Thank you very much guys thank you.

00:08:40: Another highlight of Stefan's presentation was the launch of the year of own brand and

00:08:50: inspiring videos set the goal of further increasing own brand sales and achieving even better results

00:08:56: and after that Stefan presented the latest score key performance indicators for own brands.

00:09:02: This is the first year we're doing a year off and this time we choose an year of own brand and

00:09:10: I promise you it's going to be something that this company in 60 years never has seen before.

00:09:16: So let's jointly work on something great on top of our plans it's on top but it's on top excitement

00:09:22: it's on top possibilities it's on top team building it's on top of our score plans that is coming.

00:09:29: So you see how we are developing in own brands and what are our plans you see that we are moving

00:09:35: and you can this is nine month figures now but I think we are looking at 25 percent even that

00:09:39: year 24 point something so it moved from 60 we have 24 now we want to go to 35 that's the ambition

00:09:46: and we are on the right track we are going fast we are going strong on our own brands so you see

00:09:52: that we are really really performing in terms of that very very important score KPI own brand.

00:09:59: Stefan also highlighted the impressive records achieved by own brands last year and he sets

00:10:05: the goal for the current year to beat those records. Let's look at some highlights because we have the

00:10:12: highest old brand share ever a record the highest FSD own brand share 34 percent very good we have

00:10:20: the highest total own brand sales ever 7.5 billion and we have the highest Horika own brand sales ever

00:10:29: so that was really a very good year this year we want to push even further and we want to kind of

00:10:39: build on that spirit coming from a decade of stagnation to now being really on fire with our

00:10:46: own brands so what can we actually do more to climb the mountain even faster and why is this

00:10:56: important and what do we ambition together we want to get an extra 300 million and extra means

00:11:01: extra it's extra on budget it's not extra on last year it's not extra on the previous year

00:11:06: it's extra on budget so that's the 300 million we were aiming and we will roughly add an additional

00:11:14: percentage point own share on top of our plans that is what we want to do in the year of own

00:11:21: brand something extra 300 million but why are own brands so important for metros further grows

00:11:28: and how do we achieve the target for own brands Stefan gave the answers in his presentation let's

00:11:35: reflect a little bit why is own brand so important why all brands these are all strong

00:11:40: own brands with metro chef in the middle it gives us extra profitability it gives us differentiation

00:11:47: and it's the best loyalty program that we can imagine it's really binding our customers it's

00:11:53: made for professional we are locking in the customers with metro chef that's a fantastic thing

00:11:58: and how can we do it how can we be the top and the number one in europe we use the power of our

00:12:06: 90 000 people we use the power of our 90 000 own brand ambassadors in conclusion stefan called on

00:12:16: all employees to make the year of own brand a great success let's give everything to unleash the

00:12:22: superpower let's show that in own brand we can do really something extra and something special

00:12:28: let's push the year of the own brand i count on you to make a big contribution to even being faster

00:12:34: in realizing our score plan so thank you very much

00:12:37: after stefan our cfo erik rieger took the stage his presentation gave a comprehensive overview

00:12:50: of the company's financial situation looking back to 2024 sales were good but the set targets

00:12:57: were not fully achieved so looking back at year 24 sales are good but we didn't reach the targets

00:13:04: on the other hand for the external market we are full in plan so we had we said we want to be

00:13:10: between 3 percent and 7 percent which will be 6 percent maybe a little bit more so we are really

00:13:17: good in our sales supported by inflation but overall really good development here on the other

00:13:23: hand and we made we've mentioned that as well we we're working on our costs and we want to improve

00:13:30: our bottom line this didn't work this year that's of course not our ambition we want to grow we want

00:13:36: to grow not our sales and we did that really well over the last couple of years but we have to improve

00:13:42: our bottom line as well for the coming years the company is planning ambitious gross targets erik

00:13:48: said a key topic of his presentation was the need to reduce costs and improve our profit margins

00:13:55: erik said that several initiatives have been launched to support this let's have a look what

00:14:00: we plan for the next three years so we working on different initiatives in different areas

00:14:07: so one big initiative which already started a while ago is grand slam it harmonization everyone

00:14:14: who's talking with me he knows i always repeat this this is the key for us the basis for everything

00:14:20: is harmonization over all countries we're working on a new operating model as well bringing the

00:14:27: business needs and the digital infrastructure we have more together to get this implemented so

00:14:34: we are in a good good way there there's a project set up now and that's it will be a big project

00:14:39: how in the future we can work country business here and also it how can they work together

00:14:48: in addition to major projects to reduce costs erik focused on the transformation of the product

00:14:54: range which is primarily aimed at improving margins and positioning the company as a market leader

00:15:01: the first optimization of the shared service centers was also an important topic

00:15:05: then we have offer transformation a project from geom here how to improve our offer in non-food

00:15:14: and food we will start with non-food how to operate how is the sourcing how is the overall

00:15:19: process how can we improve our total margin because it's kind of a key for us for the overall

00:15:25: improvement because we want to be the market leader we want to low price in our concept but also

00:15:31: we want to have good good margin therefore that's an important project here another one is

00:15:37: one gsc that's the topic which is not a new one shared service center is already more than 10 years

00:15:45: old but we didn't gain the benefit so far so far we have annual benefits out of the program

00:15:51: by around 10 million and we want to increase that to 50 million how do we want to do that that

00:15:57: is connected with other projects as well regarding it harmonization getting processes together

00:16:03: getting them aligned and then having them in a shared service center also new business areas

00:16:09: we have good examples from other areas outside of finance where we can improve our cost spaces

00:16:16: and this is what we want to do here as well other areas where we can use shared service centers

00:16:20: in his final remarks eric stresses the support of the management board and old stakeholders

00:16:27: for the various projects he also emphasized the need for close cooperation between all employees

00:16:33: in order to achieve the defined goals each one is a big savings initiative for us and all of these

00:16:42: are already on the road or kind of currently starting so this is a really important milestone

00:16:49: for next year to work on and we really count on you to get the full support doing this remembering

00:16:55: we want to improve our bottom line and this is kind of how we want to achieve this

00:16:59: so really looking forward to these projects it's not Las Vegas but I think it will be help us

00:17:08: overall and we will we will be really successful during this

00:17:20: the metro management board's strategy update was rounded off by a lively presentation from our

00:17:26: coo christiane giesen and ccmo guillaume derüter their close collaboration in day-to-day business

00:17:32: was clearly visible in the way they interacted in a compelling conversation they emphasized the

00:17:37: importance of teamwork in transforming the company and referring to apple founder Steve Jobs christiane

00:17:44: shared their motto we are more successful when we work together take a listen on her thoughts on this

00:17:50: there's a famous coo and you might all know him when you look at your iphone when he launched the

00:17:58: iphone years ago he said great things in business are never done by a person they are always done

00:18:06: and developed by a team and we both strongly believe in this statement and are personally

00:18:14: convinced that if we even work more closer in an honest way and committed way together we are

00:18:21: are more successful than we have ever been before.

00:18:26: We are in the middle of our transformation.

00:18:29: We have been discussing that for a while.

00:18:31: We are turning the company into a pure wholesaler.

00:18:34: And we are talking a lot about multi-channel productivity,

00:18:39: efficiency, customer, FSD.

00:18:42: But we can also optimize our ways of working,

00:18:47: the way we work together in this kind of co-collaboration

00:18:51: and corporate versus local solutions, the way we did before.

00:18:58: And we need to do this.

00:19:00: And we can only do this if we do that together.

00:19:05: Guillaume added that the transformation of the company

00:19:08: into a pure wholesaler is underway

00:19:11: and that efficiency, productivity, and customer

00:19:14: orientation are the main focus.

00:19:16: In this context, he spoke about the triangle of co-creation,

00:19:21: which describes the collaboration between employees

00:19:23: in Düsseldorf, their country organizations,

00:19:26: and Metro Digital.

00:19:28: We should unleash the power of this organization.

00:19:31: This company, this room, is full of experience,

00:19:35: different skills, different backgrounds.

00:19:38: And in our matrix organization, we

00:19:40: have to put this together in a way that it serves really

00:19:43: well our transformation.

00:19:45: And the way to serve our transformation

00:19:47: with all these skills and again, and experience and capabilities

00:19:51: is to put them in what we call the triangle of co-creation.

00:19:54: I think you all know that the way we work in order

00:19:57: to develop our processes, our solution,

00:19:59: is we have this triangle between people here in Düsseldorf.

00:20:03: I don't want to call corporate function or people

00:20:06: with competence in Düsseldorf, very competent and skillful

00:20:09: people in countries and also very competent people

00:20:12: in Metro Digital.

00:20:13: And this is the secret of our true collaboration

00:20:16: to support our transformation.

00:20:19: And this is what we need to bring forward.

00:20:21: So more collaboration at all levels

00:20:24: and a greater willingness to embrace one Metro.

00:20:28: That's what Guillaume is calling for.

00:20:30: And he gave three examples of where this collaboration approach

00:20:34: is already working well.

00:20:36: I'm going to take three examples, three concrete examples

00:20:39: of what works when we work together.

00:20:41: MFC, Multichannel Fulfillment Center.

00:20:45: It's in the core of our strategy, the transformation

00:20:48: of our store to be able to deliver to our customer

00:20:52: a great experience in store and in FSD.

00:20:55: And today, because of what has been done as a group,

00:20:58: as a co-creation group, we have more than 70%

00:21:01: of the transformation done.

00:21:03: It's in the DNA more and more of the stores.

00:21:06: And it's paying off.

00:21:09: Second example, common sourcing.

00:21:12: In common sourcing today, I mean first,

00:21:14: a big, big thank you to our trading office.

00:21:17: They have done more than one billion this year together.

00:21:21: But not only because of them, but because of the work

00:21:24: together with you.

00:21:25: RTO has grown by 18%, 18% in meat.

00:21:30: Concarnault in fish, 11%.

00:21:33: And VTO in Valencia, 15% in volume.

00:21:37: I mean, and you see that the company is growing 6%.

00:21:39: [APPLAUSE]

00:21:42: And the company grows 6%.

00:21:44: And it means we have worked more and more together

00:21:47: to make this a success.

00:21:48: Again, it's our common work.

00:21:51: And it's great.

00:21:52: Another example is FSD.

00:21:54: We have a business of 8 billion in FSD.

00:21:57: But the good news is this year, we

00:22:00: are showing that we can grow fast and profitably.

00:22:04: So well done.

00:22:05: And this is the power of working together.

00:22:08: [APPLAUSE]

00:22:11: Spontaneous applause from the participants

00:22:14: of the MET Show Leadership Summit at this point

00:22:18: for Guillaume's remarks on three key growth drivers

00:22:21: in terms of score.

00:22:22: But despite the positive examples,

00:22:25: he mentioned cross-functional cooperation

00:22:27: towards a common goal is certainly not working everywhere.

00:22:31: Christiane touched on a sore point.

00:22:34: Since I've started working for METO,

00:22:36: this is already two years ago.

00:22:38: And when I was traveling in my first or previous role

00:22:41: as a CHO, but also now in my new combined role,

00:22:45: I hear it so often.

00:22:47: Let it be in countries or entities,

00:22:49: but also here in several meetings in Düsseldorf

00:22:52: that we are still talking about centralization

00:22:56: versus localization, corporate, versus countries and entities.

00:23:01: And to be honest, Guillaume, what is it?

00:23:03: Is it history?

00:23:05: Is it culture?

00:23:06: Is it mindset?

00:23:09: It's a bit of everything.

00:23:11: So I believe it's mindset.

00:23:14: And it's mindset because we still

00:23:16: have a tendency to look backwards.

00:23:18: We should look forward.

00:23:19: We should look to our score strategy.

00:23:21: We should look to our transformation.

00:23:23: And nothing is possible if we go corporate against countries.

00:23:27: What does it mean corporate against countries?

00:23:29: It doesn't mean nothing anyway.

00:23:30: I've just said we have a co-creation model

00:23:33: and it's complementary.

00:23:35: It's corporate with countries.

00:23:37: It's common sources with countries.

00:23:39: It's FSD with FSD steering team.

00:23:42: So I mean, I think it's really a question of mindset.

00:23:45: And it all starts with this new mindset

00:23:47: and this new culture that with our score,

00:23:49: we work together and we score together.

00:23:53: Following this, Christiane and Guillaume

00:23:55: addressed the most important priorities

00:23:57: for the further development and the growth

00:23:59: of the operating business, starting with FSD.

00:24:04: It's clear that we focus on FSD, profitable growth.

00:24:08: We focus on cash and carry attractiveness

00:24:10: and we definitely need to drive the footfall here.

00:24:13: And also, we need to push our marketplace penetration

00:24:18: as well as our customer added value solutions,

00:24:21: dish and trader franchise.

00:24:23: And we quickly summarize that starting off now

00:24:26: with the key priorities for FSD.

00:24:29: So on FSD, I mean, FSD, profitable growth.

00:24:32: We said this year we have been able to show

00:24:35: that we can grow profitably

00:24:37: and we can grow fast.

00:24:39: And it's possible because we see that we have

00:24:40: blended very well our basics,

00:24:43: but there is massive potential of growth.

00:24:45: I just go back on one point.

00:24:47: Yes, we are clear on our matrix of customer.

00:24:50: We manage very well our trend of healthy customer,

00:24:53: but we still have 70,000 customer.

00:24:56: We know them by name and they are not profitable

00:24:59: either for margin reason, for drop or for both.

00:25:02: 70,000.

00:25:04: We have 8,000 people in our sales

00:25:06: for 70,000 divided by 8,000 is less than 10 customer

00:25:09: per sales force guy.

00:25:11: Let's address them like we did during the challenge

00:25:13: and let's make sure that the 70,

00:25:16: we really work on them this year

00:25:18: and we bring this to a lower level.

00:25:20: These are existing customer.

00:25:22: This is the cheapest type of growth

00:25:24: and profitability you can have.

00:25:25: Growth, yes, growth with new customer,

00:25:28: but let's be careful.

00:25:29: We build a bit too much growth in FSD

00:25:31: through new customer.

00:25:32: We should also concentrate with our sales force

00:25:35: to look at the lost customer

00:25:37: or the customer we are about to lose.

00:25:40: We talk also about partnership agreement.

00:25:42: FSD is a lot about contractual.

00:25:44: It's not transactional, it's contractual.

00:25:47: So it's key to work with our partnership agreement

00:25:49: because it's not just a question of price

00:25:52: or volume rebates.

00:25:53: We also define service level condition,

00:25:55: delivery slot condition, which help us

00:25:58: to optimize our cost to serve.

00:25:59: So partnership agreement should be in our agenda.

00:26:02: Assortment, assortment is the start of everything.

00:26:05: We need to have the right assortment,

00:26:07: right size for the right CTG.

00:26:10: And here I want to bring a bit

00:26:12: what we can learn also from our FSD companies.

00:26:15: These guys are specialists.

00:26:16: They know exactly who they serve.

00:26:18: They know exactly how to build an assortment

00:26:20: for who they serve.

00:26:21: And you know what?

00:26:22: They never have assortment of 20,000 SKUs

00:26:25: because it's not necessary.

00:26:27: Because center of plates is not 20,000 SKUs

00:26:30: because what you want to sell to a good job

00:26:32: to a good machine is not 20,000 SKUs.

00:26:35: And these guys are good inspiration for us.

00:26:38: Again, with our collaboration,

00:26:40: with our learning together to get inspired.

00:26:43: And that's for FSD.

00:26:45: - Another priority Cristiano reported

00:26:47: was in the area of cash and carry.

00:26:49: So our store-based business.

00:26:52: The main objective for this integral part

00:26:54: of the score multi-channel strategy

00:26:57: was to increase attractiveness

00:26:59: in order to boost customer frequency.

00:27:01: - Attractiveness of our cash and carry business

00:27:05: should drive the footfall.

00:27:08: It's an integral part of our multi-channel strategy.

00:27:13: And we always should remember

00:27:15: we have thousands of customers

00:27:17: in our cash and carry stores every day.

00:27:20: Thousands of touch points we should use.

00:27:23: Therefore, the first two priorities

00:27:26: are price leadership.

00:27:28: This is our wholesale pricing tool we do have.

00:27:32: We need to get BMPL right.

00:27:34: We need to get everyday low price right.

00:27:36: This is gonna attract our strategic customers,

00:27:40: Horika and traders.

00:27:42: And therefore we have fantastic examples

00:27:44: in some country where it has been rolled out

00:27:47: for a long time,

00:27:48: but definitely we still need to further work on that.

00:27:51: - Cristiano also emphasized the need

00:27:53: to leverage expertise in ultra-fresh products

00:27:56: and own brands through operational excellence.

00:28:00: She also highlighted the importance

00:28:02: of the digital marketplace metromarkets

00:28:04: as a third sales channel and stressed

00:28:07: that digital solutions must be integrated

00:28:10: into daily workflows.

00:28:11: - We need to leverage ultra-fresh products

00:28:16: and also our own brand competence.

00:28:18: These are our main differentiators to our competition.

00:28:23: We worked on UFO and we had the fantastic trainings

00:28:25: which are being rolled out,

00:28:26: which already showed a super high increase

00:28:30: in terms of frequency and basket sizes.

00:28:33: So we need to get our ultra-fresh and fresh products right

00:28:36: as well as our own brand competence.

00:28:39: And we are all very happy that we announced today

00:28:43: also the year of own brand.

00:28:45: So that can also make a lot of fun

00:28:48: and can motivate all of us.

00:28:51: As an extension to our cash and carry channel

00:28:54: and to our FSD business, we have a third channel

00:28:58: and this is our digital marketplace

00:29:01: and we really need to see it as our third channel

00:29:05: and we need to really live digital.

00:29:09: And we also need to establish this every day

00:29:13: in our thinking, in the steering of our processes.

00:29:17: And I think we have fantastic examples

00:29:19: how we can really be multi-channel.

00:29:22: Finally, Guillaume talked about the so-called customer value

00:29:26: added solutions such as the trader franchise model

00:29:29: and the dish solutions.

00:29:31: These offer our customers additional support

00:29:33: and increase market share.

00:29:35: Let's talk about traders a bit.

00:29:38: In some countries, I mean in most of the countries,

00:29:40: trader is probably not the most dynamic segment

00:29:42: but it's still very important for us.

00:29:44: And that's why in seven countries,

00:29:46: we have developed models of soft franchise

00:29:49: because when we go to soft franchise,

00:29:51: when we give a certain support and structure support

00:29:54: to these independent traders, we get more share of wallet.

00:29:57: Today, the average of a share of wallet

00:29:58: of a soft franchise with us versus an independent trader

00:30:02: is four and a half times.

00:30:03: And if we bring more support with more solution,

00:30:06: we will catch up more share of wallet

00:30:08: that can compensate a bit the downtrend dynamic

00:30:12: of the trader segment in some countries.

00:30:14: And we have also developed since a bit more than a year,

00:30:19: hot franchise in three countries,

00:30:21: Turkey, Romania and Czech.

00:30:24: So Bonveno in Turkey and Czech

00:30:26: and Laidopayasestra in Romania.

00:30:29: And it's still a proof of concept

00:30:32: but the commercial model is kicking in very well.

00:30:34: And I hope we will be able to develop this model

00:30:36: because it's really an answer also

00:30:38: to how to fight against organized or so trader convenience store

00:30:41: in the market where we operate.

00:30:44: And the last one is dish.

00:30:47: 350,000 solution already sold in 16 countries.

00:30:52: It's a lot but it's not a lot, we can do more.

00:30:56: So this is a solution of both.

00:30:58: And this is now an extension and a new product

00:31:01: that you will have this in your stores in the shelf

00:31:05: from January, if I'm not wrong.

00:31:07: And the only thing is to invite you

00:31:09: because we are making good progress on the solution.

00:31:12: Now this is coming, this is squaring a bit

00:31:15: the overall solution.

00:31:17: This has a great value on the market.

00:31:19: So the invitation is please,

00:31:20: have it on your shelves from January,

00:31:22: make buzz with it, sell it

00:31:24: and let's have great success with that.

00:31:26: Thank you.

00:31:29: So to conclude, Christiane and Guillaume emphasized

00:31:36: the need to look ahead and focus

00:31:38: on the company's strategy and transformation.

00:31:41: That presentation ended with thanks to all colleagues

00:31:44: and a call to work together more closely

00:31:47: to successfully drive the company's transformation forward.

00:31:50: I remember one night we were sitting

00:31:57: in a small restaurant with friends.

00:31:59: We loved, enjoyed the food and created memories

00:32:03: that I will never forget.

00:32:05: Whether it's such a meal with friends,

00:32:07: a big family celebration or a meaningful conversation,

00:32:10: those who make these moments possible are our customers.

00:32:15: And at Metro, we have been supporting them

00:32:17: for 60 years with high quality products,

00:32:20: reliable services and active commitment.

00:32:23: And this is exactly what our new Metro Image Film Convays

00:32:27: and what enabling moments stand for.

00:32:30: Our unwavering commitment to the hospitality industry

00:32:33: and independent traders who create great experience

00:32:37: for their customers.

00:32:39: For me personally, it is incredible inspiring

00:32:42: to see how our work at Metro enriches the lives

00:32:45: of so many people.

00:32:47: So take a moment to watch our new Image Film Unite

00:32:51: and be inspired by the powerful images and experiences

00:32:55: firsthand how Metro makes special moments possible.

00:32:58: You will see why we are proud to be part

00:33:01: of this great community as one Metro.

00:33:04: (upbeat music)

00:33:06: The Leadership Summit was certainly a special moment

00:33:12: with lots of interesting information

00:33:14: and inspiring messages.

00:33:17: I hope you will find something useful in this summary

00:33:20: of the key messages from the presentations

00:33:22: made by our management board members.

00:33:26: As I mentioned earlier, the event was embedded

00:33:28: in our 60s anniversary celebrations

00:33:31: and these celebrations are more precisely

00:33:34: the one Metro Festival on 10th of October.

00:33:37: Also have a lot to do with the sounds of an ear

00:33:40: in this episode.

00:33:42: This time it's coming from me,

00:33:44: but as always it's a sound that evokes emotions,

00:33:47: is worth remembering and tells a story about oneself

00:33:51: and the time at Metro.

00:33:52: So listen to what I've brought you.

00:33:55: (upbeat music)

00:33:59: (upbeat music)

00:34:02: - Hello Metro!

00:34:14: - Hello Dissanov!

00:34:17: - Hi everyone and welcome to our global one Metro Festival.

00:34:27: - Doom, doom, doom, the moment when your heart

00:34:30: leaps into your throat.

00:34:31: I think everyone of you knows it

00:34:34: and maybe you've already heard it.

00:34:35: It was the moment when my pulse quickened

00:34:39: and became louder with excitement

00:34:41: at the opening of the one Metro Festival.

00:34:44: After months of preparation, the moment had finally arrived.

00:34:48: I was standing backstage ready for my appearance

00:34:51: as co-host of the event

00:34:53: and of course I was very, very excited.

00:34:57: And the fact that I had the privilege of presenting

00:35:00: this event for you together with Elisabeth Hesse

00:35:03: was certainly one of my personal highlights at Metro.

00:35:08: Not least because it coincidented almost exactly

00:35:12: with my 20s anniversary with the company

00:35:15: which made it an unforgettable evening for me.

00:35:18: I would like to take this opportunity to thank all of you

00:35:22: for celebrating with me and for the great feedback

00:35:24: from so many colleagues after the event.

00:35:27: Really, really fantastic.

00:35:29: So dear Metro colleagues out there,

00:35:35: we have reached the end of this special episode

00:35:38: of more podcasts.

00:35:39: I hope you feel well informed

00:35:42: and if you have any requests for topics

00:35:45: or you would like to give me feedback on what you like

00:35:48: or you don't like about this podcast,

00:35:50: please feel free to drop me an email

00:35:53: or message me on Teams

00:35:55: or we can meet for a coffee and chat about it.

00:35:58: I would really, really appreciate that.

00:36:01: So that's all from me for today.

00:36:03: Thanks for listening.

00:36:05: Stay tuned for the next regular episode of more podcasts

00:36:08: and please check out the previous episodes as well.

00:36:11: You can find them just like this one on United,

00:36:14: on Apple Podcasts or Spotify

00:36:16: or everywhere else you listen to podcasts.

00:36:19: Subscribe to us there

00:36:20: and most of all, recommend more podcasts

00:36:23: to all our colleagues.

00:36:25: I'm looking forward to the next episode.

00:36:27: Bye-bye and take care.

00:36:28: (upbeat music)

00:36:31: (upbeat music)

00:36:34: (upbeat music)

00:36:36: (upbeat music)

00:36:39: (upbeat music)

00:36:41: (swoosh)